Deep Purple from Directions is a highly sought-after hair colour that will mesmerize you with its intense purple hue and blue undertones. Every bottle comes with a conditioning formula. From the very first use, it nourishes your hair, leaving it soft and silky. All Directions hair colours can be mixed to craft your own signature shade! This product is 100% vegan and cruelty-free, weighing 100ml. For vibrant results, use it on bleached or pre-lightened hair. You can also use it on untreated hair for a subtle tint. Always do a patch test on your skin before use. Wash your hair and towel dry it. Apply the dye evenly using a tint brush or comb. Let it develop for 20 - 45 minutes. Then, rinse it out until the water runs clear. Ingredients include Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Violet 16, HC Blue No.15, Basic Red 51.



Using this Deep Purple hair colour is easy. First, always do a patch test on your skin to make sure you're not allergic. Then, wash your hair and dry it with a towel. Use a tint brush or comb to spread the dye evenly through your hair. Let it sit for about 20 - 45 minutes. After that, rinse the dye out until the water runs clear. Remember, for really bright and vivid results, it's best to use the colour on bleached or pre - lightened hair. But if you want a more subtle look, you can use it on untreated hair. This product is vegan and cruelty - free, so you can feel good about using it. Keep it in a cool, dry place to maintain its quality.