Dramatic Purple | HAIR COLOUR

Attitude Hair Dye presents a dramatic semi - permanent violet/purple hair color. This deep, warm - toned purple is perfect for those who love to make a statement. It's versatile and works well on a wide range of hair colors, from platinum to light brown. It shows more vividly on lighter hair and gives a tint to darker hair. For the best color longevity, we recommend applying it to pre - lightened hair. Get creative with color mixing! Combine Dramatic with the cool - toned Playful for a dreamy purple ombre or mix it with Attitude's Sensitive white mixer to create a beautiful pastel lilac. Features: DIY - friendly with professional quality. It's vegan, cruelty - free, and locally made in the Netherlands. It hydrates and nourishes hair without harsh chemicals like peroxide, PPD, and ammonia. Pre - lighten with Attitude Ghosted Bleach for optimal results. Always do a patch and strand test before coloring. Use HolyPlex Haircare to keep your color longer. Size: 135 ml. Vegan and not tested on animals.

To use this Attitude hair dye, first shampoo and dry your hair thoroughly without using conditioner. You can apply coconut oil or Vaseline around your hairline and on your ears to prevent skin staining, but it's optional. Wear protective gloves when applying the color. Use a color brush to evenly apply the dye starting from the roots and working through to the ends. Make sure to completely saturate the hair. Leave the color on for at least 30 minutes; it won't damage your hair as it has added conditioner. Rinse your hair until the water runs clear and ensure it's completely dry before sleeping to prevent color bleeding. Don't wash or rinse your hair for 48 hours. If you stain your skin, use makeup remover or a little rubbing alcohol to remove the stain. Before using, do a patch and strand test. Pre - lighten your hair with Attitude Ghosted Bleach for better results. Use HolyPlex Haircare to maintain the color for a longer time.